As reported by Casino Guardian in July, The National Lottery operator Camelot has released its “I Am Team GB” earlier this year. Now it became clear that the campaign, staged by The National Lottery in collaboration with the UK-based commercial TV network ITV, has encouraged almost one million people to join in sports after the great success of the Team GB. The Director of Retail Operations at The National Lottery Sally Cowdry commented on the results and shared that the National Lottery had made a contribution of more than £80…
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UKGC Publishes Two-Way Conversation for Closer Interaction with Consumers
It seems that the UK Gambling Commission (UKGC) is now seeking closer interaction with consumers, as it has called for organisations and competent bodies that represent consumers to help it develop a better strategy for communication with customers. Today, the UKGC published a special sheet on the matter, called “A two-way conversation: out plan for communicating with consumers.” With it, the Commission aims at publicly revealing its strategy and approach towards gamblers and individuals who are interested in casino, gambling and betting operations. It became clear that the Commission would…
Read MoreMorgan Stanley Reveals Results of July Survey about UK Gamblers’ Attitude and Trends
The leisure team of the US-based international financial services corporation Morgan Stanley has presented the firm’s latest survey that took part in July 2016 concerning the habits of the UK players over the last six months. The survey, in which more than 1,000 UK-based adults took part, also showed that only 12% of the participants suggested they had placed wagers both in land-based and online venues over the last six months. The above mentioned survey showed that 43% of the UK survey participants have placed bets over the last half…
Read MoreASA Renounces Complaint against SJU Ltd
Today, the Advertising Standards Authority posted a ruling on a complaint that has been filed against the Gibraltar-based gambling operator SJU Ltd. The complainant said that they seen a TV advert of the brand on July 2nd, which was socially irresponsible due to the fact it presented gambling activities as absolutely necessary. The TV ad on which the complaint was based featured a horse with a black background and a voice-over that stated that everything that matters is to put a bet on it. SJU Ltd responded to the accusations,…
Read MoreASA Bans Ladbrokes’ E-Mail Ad for Misleading Free Bet Offer
The Advertising Standards Authority published a ruling against Ladbrokes Betting & Gaming Ltd, banning one of its ads. The Authority ruled against the gambling and betting company after a complaint of a promotional e-mail received by customers on July 19th. The e-mail featured a promotional offer with a subject line that urged customers not to miss the exclusive Free Bet Offer. Below, the e-mail’s body offered more information about the promotion. Under the terms of the advert, in order to get the free bet mentioned above, the customers were required…
Read MoreOnline Gambling and Sports Betting Trends in the UK According to the UKGC
At the end of June 2016, the UK Gambling Commission released some figures in order to reveal the current situation of the gambling industry in the UK as well as the latest trends associated with it. The information released by the UKGC offers the institutions and British gambling authorities almost a year’s worth of data gathered from all online gambling and sports betting operators in the country plus analysis of the latest trends in the business. The UKGC report comes and update of the last set of industry statistic which…
Read MorePotential BREXIT Effects on UK Online Poker Industry
For several months now, BREXIT has been one of the most important news on a global scale. In fact, a great number of professional analysts still do not believe that the citizens of the UK would prefer to leave the European Union in spite of the fact that almost 52% of the voters clearly declared that on June 23rd this year. The UK is actually the first country to leave the European Union, so it has created a precedent. Normally, it would take up to a couple of years for…
Read MoreBlack Country and Staffordshire Punters Lose £45 Million on FOBTs in a Year
According to a report that has been recently published, the punters in the region of Black Country and Staffordshire spent about £250,000,000 on fixed odds machines over the last year. The amount of money lost on the same betting machines in the region amount to about £45 million. The increased number of punters using such machines and the great amount of money spent on such machines have provoked some discussions on the matter. At the beginning of September this year, the British Prime Minister Theresa May called for a review…
Read MoreThe 2nd International eSports Conference to Take Place in London on September 23rd
The second international eSports 2016 Conference is set to take place at the Strand Palace Hotel in London on September 23rd. The event will be run alongside the Daily Fantasy Sports Expo and will set its focus on the latest issues associated with the eSports business, including the ones that are considered as key ones to both the eSports business models and the growth strategy of the business. The Conference is specially aimed at a variety of people and organisations working in the system of eSports and betting business. This…
Read MoreASA Scolds Coral Interactive over Grand National E-Mail Ad
The Advertising Standards Authority (ASA) has upheld a complaint of an e-mail advert sent by Coral Interactive at the beginning of April this year. The Gibraltar-based company send a promotional e-mail on April 9th, which featured a text advert saying that as a new customer, the addressee of the e-mail was eligible to get a free bet of £20 which can be used to make online bets. According to the e-mail sent by Coral Interactive, customers are required to enter their accounts and place their first sports bet. The minimum…
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