Company Reports

A new research study has provided additional evidence of the positive effect multi-operator self-exclusion schemes can have on people struggling with gambling harm. The study results were published on the official websites of GamCare, which is an organisation dedicated to providing help to people affected by gambling harms. A study conducted by IPSOS was based on 30 follow-up interviews with respondents who have signed up for self-exclusion schemes. The interviews were conducted three years after the baseline study was launched, with 71% of the original participants also taking part in…

The New South Wales Premier Christopher Minns reproached the former government for its decision to increase the tax rates imposed on the two landbased gambling companies operating in the state as Star Entertainment has started to struggle financially. Mr Minns hinted he is willing to reconsider the gambling tax hike that is about to come into effect this summer. The Premier described the increase as unsustainable because it lacks due diligence. As Casino Guardian reported earlier this week, the planned increase caused concerns among the employees of the Star Sydney…

The streaming service platform Kayo is in big trouble after breaching gambling advertising rules. According to the current regulations imposed by Australian authorities, there should be no gambling ads shown during live sports events between 5 am and 8:30 pm. The said rule also applies to the five minutes before and after the live event. During the Fremantle Vs Collingwood AFL match in May 2022, Kayo was found breaking the aforementioned rules, showing gambling ads within the five-minute time slot before the event started as well as during scheduled breaks.…

Following the news about the European Premier League (EPL) clubs agreeing on the ban on shirt-front betting sponsorships, the gambling industry in Australia is divided over the ban on match-day jersey sponsorships. While some clubs are all on board with the complete ban on jersey betting sponsorships, they will not take any steps to implement that ban until it is enforced by law. Meanwhile, some gambling companies have already ceased all sponsorships with sporting clubs, using community concern as the reason for their decision. Even though there is support for…

Media conglomerate News Corp Australia has been marketing lottery products via paid articles disguised as news pieces, local news outlets reported. It was established that the media company receives a cut from tickets purchased through its links and earns money from publishing marketing materials about Mater Prize Home lottery winners. The process is similar to how online gambling affiliate networks operate, the main difference being the advertising articles in this case were not clearly labelled as promotional materials. One such article was recently published on several News Corp websites, including…

Following a complaint from the New Zealand Problem Gambling Foundation, a YouTube ad promoting a gambling brand was removed by the network’s parent company Google. The said ad featured former New Zealand cricket player Brendon McCullum who was bragging about becoming the new ambassador of the gambling brand 22Bet. The reason why the Problem Gambling Foundation called for the ad’s removal from YouTube was the direct targeting of New Zealand players, prompting viewers to join 22Bet and redeem some of its Welcome Offers. Currently, online gambling has not been legalized…

Flutter, which is well-known for being one of the juggernauts in the online gambling industry, is preparing to appoint a new chair who can possibly ease the company’s integration into the US stock exchange. According to recent news, the US-based businessman John Bryant is in negotiations about taking the role of Flutter’s new chairman. While Flutter did not comment on the possible hiring of Mr Bryant, the background of the potential new chair of the company signals that Flutter is possibly looking for a way to strengthen its US presence.…

Recent reports have revealed that the UK gambling industry continues to boost the money spent on local Members of Parliament’s incentives, causing serious concern regarding the impact that the sector has on the country’s politics. According to The Guardian, gambling operators and their lobbyists have boosted the amount they spend on inducements for local politicians ten times in five years, which makes it one of the sectors with the closest ties to the Government. As some publicly available parliamentary records have shown, a large number of Members of Parliament from…

The Problem Gambling Foundation has made a formal complaint to the Department of Internal Affairs (DIA) regarding an online gambling advert that features Brendon McCullum, a former Black Caps star and current coach of the English cricket team. The controversial ad depicts Mr McCullum in a sports car in the desert, sharing the news of becoming a brand ambassador for 22Bet. According to the Problem Gambling Foundation’s claims, ads of 22Bet, a gambling company based in Cyprus, have been subject to aggressive marketing on YouTube over the past month. As…

The middle of the week saw the UK Gambling Commission (UKGC) issue a statement to reveal that gambling operator TGP Europe Limited was ordered to pay a monetary penalty estimated at £316,250 due to a bunch of social responsibility (SR) and anti-money laundering (AML) failures. The operator, which operates a total of 19 website platforms targeting British customers, also received some additional licence conditions it would be required to stick to, and an official warning from the country’s gambling regulatory body. As explained by the Gambling Commission, the additional licence…