Author: Daniel Williams

An early registration process for the 2017 ICE Totally Gaming trade show has begun. The event is to take place at London’s ExCel in the period from February 7th to February 9th. The conference is organised by the Clarion Events and will cover areas such as casino, online and mobile gaming operations, sports betting, bingo, lottery, etc., providing the participants with the chance to get a totally new perspective of all forms of gaming activities that are currently offered on the market. The organisers from Clarion Events announced that the…

The Advertising Standards Authority (ASA) published a ruling against the UK-based bookmaker William Hill after investigating a complaint filed against the company. The complainant claimed that on June 23rd 2016 the online betting website of the brand published an advert stating that players could have received free £20 credited to their accounts after placing a bet of £10. According to the terms of the promotion, the free bet would have been paid out as 2x£10 bets, but it was available to new customers only. The rest of the advert’s terms…

As reported by Casino Guardian in July, The National Lottery operator Camelot has released its “I Am Team GB” earlier this year. Now it became clear that the campaign, staged by The National Lottery in collaboration with the UK-based commercial TV network ITV, has encouraged almost one million people to join in sports after the great success of the Team GB. The Director of Retail Operations at The National Lottery Sally Cowdry commented on the results and shared that the National Lottery had made a contribution of more than £80…

It seems that the UK Gambling Commission (UKGC) is now seeking closer interaction with consumers, as it has called for organisations and competent bodies that represent consumers to help it develop a better strategy for communication with customers. Today, the UKGC published a special sheet on the matter, called “A two-way conversation: out plan for communicating with consumers.” With it, the Commission aims at publicly revealing its strategy and approach towards gamblers and individuals who are interested in casino, gambling and betting operations. It became clear that the Commission would…

The leisure team of the US-based international financial services corporation Morgan Stanley has presented the firm’s latest survey that took part in July 2016 concerning the habits of the UK players over the last six months. The survey, in which more than 1,000 UK-based adults took part, also showed that only 12% of the participants suggested they had placed wagers both in land-based and online venues over the last six months. The above mentioned survey showed that 43% of the UK survey participants have placed bets over the last half…

Today, the Advertising Standards Authority posted a ruling on a complaint that has been filed against the Gibraltar-based gambling operator SJU Ltd. The complainant said that they seen a TV advert of the brand on July 2nd, which was socially irresponsible due to the fact it presented gambling activities as absolutely necessary. The TV ad on which the complaint was based featured a horse with a black background and a voice-over that stated that everything that matters is to put a bet on it. SJU Ltd responded to the accusations,…

The Advertising Standards Authority published a ruling against Ladbrokes Betting & Gaming Ltd, banning one of its ads. The Authority ruled against the gambling and betting company after a complaint of a promotional e-mail received by customers on July 19th. The e-mail featured a promotional offer with a subject line that urged customers not to miss the exclusive Free Bet Offer. Below, the e-mail’s body offered more information about the promotion. Under the terms of the advert, in order to get the free bet mentioned above, the customers were required…

At the end of June 2016, the UK Gambling Commission released some figures in order to reveal the current situation of the gambling industry in the UK as well as the latest trends associated with it. The information released by the UKGC offers the institutions and British gambling authorities almost a year’s worth of data gathered from all online gambling and sports betting operators in the country plus analysis of the latest trends in the business. The UKGC report comes and update of the last set of industry statistic which…

For several months now, BREXIT has been one of the most important news on a global scale. In fact, a great number of professional analysts still do not believe that the citizens of the UK would prefer to leave the European Union in spite of the fact that almost 52% of the voters clearly declared that on June 23rd this year. The UK is actually the first country to leave the European Union, so it has created a precedent. Normally, it would take up to a couple of years for…

According to a report that has been recently published, the punters in the region of Black Country and Staffordshire spent about £250,000,000 on fixed odds machines over the last year. The amount of money lost on the same betting machines in the region amount to about £45 million. The increased number of punters using such machines and the great amount of money spent on such machines have provoked some discussions on the matter. At the beginning of September this year, the British Prime Minister Theresa May called for a review…