The UK-based company 188BET that is owned by the Isle of Man’s company Cube Limited revealed that it has reached a partnership agreement with the Jockey Club Racecourses. The deal included an understanding of a new 50-race partnership, which also involves a sponsorship clause.
The Managing Director of 188BET Nigel Singer shared that the entire team of the company had been very happy with the fact that the British operator had been associated with several sponsorship agreements over the summer. He also explained that the company were now more focused on the Autumn National Hunt campaign.
Mr. Singer said that the operator is very pleased to be related to a total of three of the most important fixtures in the autumn of 2016, having in mind the Channel 4 card, the Old Roan Chase and the Haldon Gold Cup. In addition, he commented that the three sponsorships would strengthen the commitment of the company to the horse racing events on the territory of the country at a time when both the industry and the company are at an important part of their development.
Under the terms of the agreement, 188BET would become a sponsor of the Grade 2 Haldon Gold Cup that is to take place in November 2016 at Exeter. Before that, in October, the gambling operator would support the Aintree-based event called the Grade 2 Old Roan Chase. The first event in which 188BET will take part in as an official sponsor of the Jockey Club Racecourses is the Prelude Hurdle Day, which is scheduled for this Saturday and will take place at Market Rasen.
The term of the sponsorship deal would run until January 2017. It involves a total of 25 races at Exeter and another 25 races in the racecourse group of the Club.
The deal was confirmed by the Group Managing Director of the Jockey Club Racecourses Paul Fisher, who revealed that 188BET would support a total of 50 races, which was a commitment of paramount importance, especially considering that some of the horse racing most qualitative jumps handicaps were included in the sponsorship deal.
Mr. Fisher also reminded that the Jockey Club Racecourses already had the support of 188BET as a Betting Partner of the Club. In addition, he expressed his utter surety that there would be some fantastic races over the time of the partnership as well as a good promotional campaign for the sports betting brand of the UK-based operator.
- Author
Olivia Cole
