The Berlin Affiliate Conference (BAC) and Financial Partners Expo (FPE) are heading to Berlin, to return for their 2017 event there. The BAC and FPE event is set to kick off on November 1st and is to be held until November 4th. The major affiliate event is to be hosted at the Messe Berlin.
Once again, 2017 is to see the Financial Partners Expo co-located with the Berlin Affiliate Conference. The event is known as the biggest and most important expo aimed especially at affiliates and introducing brokers operating in the retail finance sector.
The Berlin Affiliate Conference and Financial Partners Expo will be once again aimed especially to the iGaming affiliate market players, providing their attendees with the opportunity to meet new affiliates, share good practices and professional experience with some of the best performing affiliates in the online gambling industry. In addition, the affiliates that take part in the Conference will be given the exclusive chance to meet some affiliate managers in person and get the best deals, not to mention the opportunity to see how their competition works.
BAC 2017 Set for Further Growth
This year’s edition of the BAC and FPE will be located in two conference rooms. The event would also offer delegates a great opportunity to learn about the latest trends in the iGaming affiliate market, with various sessions and discussions being offered. The organisers of the Berlin Affiliate Conference and the Financial Partners Expo have taken care of providing a full day of SEO-related sessions, as well as various discussions on business strategy improvement, networking, etc.
In addition, special sessions on Google penalties, social networks ads and influencer marketing are to be featured, with the organisers taking into consideration the increased influence of the social media to the iGaming affiliate market.
The last year’s edition of the Berlin Affiliate Conference was a great success, with over 3,050 delegates attending the event. As revealed by the organisers of the Conference, more than the half of them (almost 1,700) were affiliates.
In 2017, the BAC and FPE event is also expected to see more than 3,000 delegates attending the Conference. The organisers have revealed that they expect more than 1,500 affiliates this year, with over 100 affiliate programs being presented at the event. This year, further rise in delegate registration is expected, with 3,250 delegates projected to take part in the event.
Berlin Affiliate Conference Schedule
As mentioned above, the largest affiliate event for the year is set to start on November 1st and is to run for several days, until November 4th. Here are the details about the event’s schedule:
Day 1 (November 1st)
The first day of the Berlin Affiliate Conference will see the pre-registration opening at Sheraton Berlin Grand Hotel Esplanade at 13:00. Welcome drinks are to be served to the delegates at 16:00, and in the evening, an official opening networking party is scheduled to be held.
Day 2 (November 2nd)
Registration and exhibition is set to open on November 2nd, at 9:30 at Messe Berlin. Then, at 9:55, the Conference Chairperson is to give their welcoming speech to the delegates.
Next, two sessions are to be held. The first one, called “Google Manual Penalties Demystified” starts at 10:00, followed by “Case Study: How to recover and overcome a black hat attack” at 11:00. After a short morning networking break, two other sessions are planned. First, there will be the “Out-of-the-box linking in the real-time Penguin Era”. Half an hour later, the “10 Killer SEM Tricks and Tips” is to start.
Delegates will be given a one-hour networking lunch break, followed by special discussions related to SEO, called “Crash Course in Technical SEO” starting at 14:00. Then, another session is set to start – “Conversion Optimisation for Affiliates – what works and what doesn’t?” One more networking break is to follow, and then SEO-interested affiliates will be given the chance to attend the “Doing More with Less: SEO that works” session at 15:30. The last discussion in the day’s schedule is “The Ultimate Webmasters tool kit”.
The day is to end with an official networking party starting at 21:00.
Day 3 (November 3rd)
Day three will once again start with registration and opening words from the Conference Chairperson, followed by a special discussion panel called “Social & SEO: Chalk and cheese or SEOcial paradise” that is set to kick off at 11:00 at Room 1. Then, a morning networking break is to follow. Half an hour later, at 12:00 an interesting session called “An affiliate how to guide: Building authority and trust with meaningful content” is to be held. The last discussion to be held before the networking lunch break is the “Tapping into Influencer Marketing as an affiliate business”.
The delegates will be then given an one-hour break, followed by the special “LadBible – Session TBC”. Then another session is set to start at 14:30 – “Gaming’s complete guide to Facebook Ads”. Then, an afternoon networking break is to follow. Two other events are planned to kick off after the break. First, it will be “The UX Factor!” at 15:30, and then delegates will be given the chance to attend the “Poets and Quants: A data led approach to Social Media” panel starting at 16:00.
Day 4 (November 4th)
Day 4 is reserved for an unwind session sponsored by Interlops. The Conference’s attendees will be given the opportunity to socialise and relax in an informal atmosphere with a few drinks and share their impressions.
- Author
Daniel Williams
