As CasinoGuardian reported, both the UK and the state of New Jersey are considering an eventual agreement over sharing liquidity. This is considered a great step for both parties, and especially for the US online poker market, but at this stage the contract is not even close to signing.
According to several media reports, the Division of Gaming Enforcement (DGE) of New Jersey has written to the current casino and gambling operators who have online gaming platforms licensed in the state to ask them for their opinions and advice on the functionality of such a liquidity-sharing system.
The Director of DGE David Rebuck commented on the matter, saying that the deal would result in a substantial increase in liquidity for operators based in the state of New Jersey. He also mentioned some talks that have taken place with the states of Delaware and Nevada on the matter. These are the only other two states of the US who currently have online gambling market regulation. Up to date, both states have liquidity-sharing agreement concerning online poker operations.
And regardless of the fact that an eventual contract between the UK and the state of New Jersey would be different from the one between the one set up between Delaware and Nevada, it would be a great step forward for the state.
When it comes to poker, if the agreement between the two parties is finalised, New Jersey would be given the chance to enter a market that is about 13 times its current size. With 9 million people in the state and no less than 63 million in the UK, this would equal to a massive liquidity increase for the casino and gaming operators in the US state.
And in case that the eventual agreement was expanded to the rest of the casino games offered, New Jersey would be open to a market that has been worth about £2.4 billion over the latest reporting period of the UK Gambling Commission. In comparison, the online casino market of New Jersey has been worth $38.6 million according to the latest data reported.
No matter that the online poker market in New Jersey has already reported a massive increase to more than $2.5 million since the return on PokerStars in the state, even more substantial growth is expected in case that the liquidity-sharing agreement with the UK is reached.
Apart from expanding the reach of New Jersey to new profitable markets, another advantage for the state is the fact that all the paperwork it needs to get through is to be assisted. To date, all the online poker operators based in New Jersey have online partnerships with the UK and are active there.
- Author
Daniel Williams
