The leading software developer EveryMatrix revealed that it is to see the K8 casino website go live in the UK. The leading Asian facing brand K8 is also known as the major sponsor of the Premier League football team West Bromwich Albion F.C.
The Chief Executive Officer of EveryMatrix, Ebbe Groes, commented on the upcoming release, saying that everyone at the company was thrilled with the fact they were to launch another Tier One operator in the UK regulated market, after investing in their gaming platform for a long period of time. According to Groes, the upcoming introduction of the British players to K8 would be a fantastic opportunity for EveryMatrix. For some time now, the latter has been focused on expanding its reach in the greatly competitive region.
The UK-K8.com was officially established in November 2015 and has ever since become one of the top independent betting and iGaming organisations in the market. The greatly-experienced management team of the company has managed to help it become one of the best-established operators to date.
Under the partnership agreement which was officially announced during ICE earlier in 2017, both the requested gaming content and the payment and affiliate platforms of EveryMatrix were integrated by K8 in its system. The UK-K8 brand has been especially established in order to meet the needs of all British customers. As a result, the website is also planned to offer UK users various options, including sports betting ones, too. In order to do that, UK-K8 is to use the fully-managed sportsbook solutions provided by EveryMatrix.
The Gaming Manager of K8, David Williams, explained that K8’s team was very glad to re-launch the brand in the UK regulated market by using the EveryMatrix’ platform. According to him, the great experience of EveryMatrix, as well as the reputation the company had, were reasons good enough for K8 to choose it as the preferred provider to help it build a qualitative website which is especially aimed at British players. Mr. Williams revealed that the website that is set to be launch, was created in a way to fully meet local customers’ preferences in order to provide them with better gaming options.
As revealed by EveryMatrix, the online casino website of UK-K8 offers a great variety of popular casino games, including table games, slot machines as well as live dealer games developed by some of the leading providers on a global scale, including Microgaming, NYX, Evolution Gaming, NetEnt, Playson and Play’n GO.
The announcement of EveryMatrix establishes K8 as the latest Asian brand to set foot in the regulated market of the UK. The country has become a desired destination for various Asian operators seeking to expand their reach and consolidate their presence in global gaming markets. The UK-K8.com release has been preceded by a recent 188BET UK announcement for UK expansion.
- Author
Olivia Cole
